Meet the 2026 Bynder Spotlight Award Winners

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Features Index

Every brand needs to store and share content effectively. The right solution to that need could make all the difference.

[Download features overview](/content/en/white-papers/dam-feature-overview/ "Download features overview"/index.html)

Digital Asset Management features

Upload & Organize

• Drag & drop files into the portal
• Handles every common file format/type
• Automatically extracts metadata
• Finds & cleans up duplicate files
• Customized taxonomy
• Approve & audit submitted files

Find & Share

• Instant search results from any asset property
• Accept or reject files from externals
• Attach related media
• Share collections to users or externals
• Artificial intelligence (AI) makes files easy to find
• Preview files, presentations, videos, and more

DIY Administration & Digital rights

• Archive outdated files that shouldn’t be used anymore
• Set digital rights to ensure correct use of assets
• Define teams & user profiles
• Watermark files to prevent unauthorized distribution
• Set embargo dates on files
• Easily bulk-edit file information

Distribute

• Automate asset distribution to any platform using our API & SDKs
• Access brand assets in other systems using available plugins
• Directly embed media across platforms
• Automatic image delivery optimization (width, height, file size, output format, quality, and overall visual appearance) with Dynamic Asset Transformation (DAT)

Extras

• Bynder Express lets you transfer unlimited files of any size
• Tailor user journeys with our customizable homepage widgets
• Get valuable statistics on assets, users, and more

CX for User Communities features

Access

• Manage the building blocks of your brand's identity via the Brand Guidelines module
• Assign brand guide access rights for internal, external, and public access
• Download existing assets from your DAM directly through the module

Edit

• Update typographies, color palettes, and UI elements within the module and synchronize across all guides
• Create groups to manage all guides, and synchronize them with your DAM, easily within the module
• Optional: Employ unique theme sets for each sub-brand

Asset Workflow features

Briefing & Proofing

• Streamline creative workflows from brief to delivery
• Keep track of versions and changes, plus notify relevant stakeholders when changes are needed
• Facilitate collaboration with internal and external stakeholders in one creative space
• Use annotations and comments to keep all communications centralized

Approving

• Allow for multiple approvals in a job
• Move assets quicker through review and approval rounds
• Combine simple accept or reject functionality with more advanced feedback features

Content Workflow features

Create & Collaborate

• AI Assist: Empowering you to use AI on your own terms - scaling content creation with full control
• Collaborate on content in real-time
• Easily share links to pages and projects
• Templates for blogs, web pages, and more
• Control access rights for stakeholders

Manage & Distribute

• DAM integration for asset sharing
• Approval workflow to ensure on-brand content
• Advanced Workflow: operationalize more complex content operation workflows. Clarify accountability over work, and standardize scheduling operations.
• Content calendar to manage tasks and deadlines
• Content publishing process to aid in go-to-market strategy

Studio features

Design

• Easily create reusable image, video and animation templates from scratch or by importing existing designs from formats like Adobe Premiere XML or Photoshop PSD
• Increase brand consistency by defining fonts and colors and controlling which elements can be modified
• Seamlessly adapt master content to other sizes

Create

• Create new designs easily from saved, brand-approved templates
• Create content variations while preserving the master design and layout
• Use the importer to create multiple content variations and localizations automatically

Print Brand Templates features

Manage

• Upload InDesign templates autonomously
• Increase brand consistency by defining business rules and limiting editable elements
• Create set approval flows for different content types, campaigns and more

Create

• Edit templates with user-friendly WYSIWYG interface
• Export print ready files in PDF, JPG, or PNG formats
• Collaborate effectively with comments, annotations, side by side comparisons, and tasks

CX for Omnichannel features

Deliver & Optimize

• Deliver personalized assets based on visitor characteristics
• Optimized assets help reduce web load times by at least 30%
• Automate asset resizes and variations at scale
• Powerful and easy-to-use tools for asset transformation
• Next-level data analytics to track asset performance on external websites

Bynder Analytics features

Insights

• Review your portal’s user, content, and workflow activity
• Measure your content’s performance to make metric-driven decisions
• Filter for the metrics and timeframes that you want to focus on
• Next-level data analytics to track asset performance on external websites

Reports

• Download CSV and PDF reports for easy distribution to colleagues and managers

Login & Authentication

Authentication

• Google SSO
• Active group directory mapping